Sogeti, Microsoft and HP Partner to Launch Data Driven Decisions for Retail—the Second in a Series of BI & Analytics-Focused Solutions

Dayton, OH September 22, 2015 – Sogeti announced the launch of its second Data Driven Decisions solutions—this one supporting retail imperatives.

The Data Driven Decisions series includes a suite of business intelligence and analytics solutions leveraging Sogeti’s proven implementation methodologies, Microsoft’s Analytics Platform System (APS) and HP’s ConvergedSystem 300 for Microsoft Analytics Platform System.

The Data Driven Decisions for Retail solution aims to help retail organizations engage with customers in new ways by leveraging the latest innovations in mobility, social media, location-based tracking, and the Internet of Things.

Analytic models embedded in separate commerce, CRM and order management systems can fragment information, making it difficult to gain valuable insight. The Data Driven Decisions solution will allow retailers to identify customer behavior across all channels of engagement and provide predictive guidance for the next touch point.

“Retailers are looking to turn every customer interaction into a richer and seamless experience for their customers across their multiple channels. Sogeti’s years of focus on retail customer experience and information orchestration has found a perfect match in Microsoft and HP, making this a reality for retailers,” says Rakesh Thaploo, VP Retail Practice at Sogeti USA.

Sogeti has worked closely over the past year with both Microsoft and HP to develop this solution as part of a Data Driven series targeting multiple industries and allowing them to deploy a cloud-based, BI environment where all employees can share insights, collaborate and access reports from anywhere using a  familiar interface—Microsoft Excel.

“Our partnership with Microsoft and HP makes this solution intuitive for clients—giving them one point of contact for all hardware and software questions as well as end-to-end life cycle services,” says Deb Cox, VP Microsoft Practice at Sogeti USA.

Microsoft APS offers scalability for data growth and the ability to synchronize structured or internal data with unstructured or external data such as blogs, social media and other public online data sources.

“The benefit for retailers is the ability to take advantage of real-time trends to create personalized interactions for customers, improving experience and loyalty,” says John Voorhies, Alliance Manager at Microsoft.

“In the digital retail revolution, customers are demanding that we know more about them than merely a summary of their transactions,” said Jim Hardin, director, Financial, Retail and Consumer Verticals, HP. “This joint solution will empower the retail community to anticipate the desires and aspirations of their customers.”

Sogeti incorporates proprietary best practices and methodologies to manage the entire process from beginning to end including expert consulting, analysis, proof-of-concept services, deployment planning, full implementation and testing.

To learn more about the Data Driven Decisions for Retail solution, visit